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Webinar – Reduce Customer Exits: IA & Taxonomy Success Strategies

  • Written By Kris
  • Posted August 8, 2023
  • 1 minutes Read Time

Register for our upcoming webinar on Information Architecture (IA) and Taxonomy and learn two critical elements that can significantly optimise your eCommerce store’s performance.

In this webinar you’ll learn:

  • Understanding Information Architecture for eCommerce: Explore the importance of Information Architecture in organising and labelling content, creating a logical website structure that resonates with your audience.
  • Reducing Cognitive Load with Website Navigation: Learn how to simplify website navigation to reduce customer confusion and extend browsing time.
  • The Power of Taxonomy in eCommerce: Discover how effective taxonomy can enhance searchability and personalisation, leading to improved customer satisfaction and loyalty.
  • Catalogue Management: Proven strategies for well-organised product listings and compelling product information that enables customers to find what they want quickly.
  • Leveraging Filters and Facets for Conversion Optimisation: Learn how dynamic filtering options allow customers to refine their searches and boost conversions.