The eCommerce platform continues to grow as it has emerged that purchases made online were up by a considerable amount (20%) over the course of 2015, as revealed in the latest figures from Kantar Worldpanel.

For those who weren’t sure of the significance of this figure, overall the UK’s retail industry realised just a single percentage point of growth as a whole, demonstrating once again that the eCommerce market is propping the high street up.

Experts approximate that the global value of online sales will reach an astounding £84.4 billion a year within the next decade. Essentially, this means eCommerce sales will double by the time we hit 2025 and the UK will remain a world leader in this area.

Globally around 25 per cent of consumers are carrying out safe shopping online on a regular basis, however, this is a great deal higher in the UK and specifically, it’s the major retail chains and supermarkets that are aiding the push in sales growth ever aloft.

Fascinatingly, the report additionally revealed that British consumers are likely to spend more when they are making a purchase online as opposed to when they are shopping in a physical store.

The typical eCommerce shopping cart value is £43, while £10 is the limit for the day-to-day purchases: bread, milk, tea bags etc.

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